Scale your coaching practice without scaling your billable hours
1stCoach gives every coach an AI digital twin trained on your methodology — keeping clients engaged 24/7, automating onboarding, and turning admin into autopilot. Coach more. Manage less.
Trusted by 5,000+ certified coaches
The coaching reality
You didn't become a coach to become a project manager
Most coaches spend the majority of their week on the work that doesn't move clients forward. 1stCoach gives that time back.
Without 1stCoach
- 60%+ of your week lost to scheduling, session notes & check-ins
- Clients drift between sessions — momentum stalls
- Onboarding is a patchwork of forms, PDFs and email threads
- Revenue capped by the hours in your day
With 1stCoach
- An AI twin trained on your methodology keeps clients engaged 24/7
- Automated onboarding, agreements & reminders — done in minutes
- A single CRM hub for milestones, summaries & growth metrics
- Scale clients and revenue without adding billable hours
Eliminate 60%+ of your admin overhead
Automated note-taking, smart scheduling and follow-ups on autopilot — the work that used to eat your week now runs in the background, while you do the coaching.
Automated note-taking
Every session is distilled into clean action items, insights and client notes the moment it ends — no transcription, no typing, no lost context.
Smart scheduling
Self-service booking, automated reminders and effortless rescheduling that sync to your calendar in real time. The back-and-forth is gone.
Follow-ups on autopilot
Between-session check-ins, nudge sequences and progress prompts keep clients in motion — even on the days you're not in session.
Everything in one platform
The operating system for a modern coaching practice
Four pillars that turn scattered admin into a continuous, AI-enhanced coaching ecosystem.
AI Coaching Twin
Keep clients engaged 24/7 with an AI assistant trained on your methodology, frameworks and voice.
- Trained on your session library
- Reflects your tone & language
- Between-session support
Smart Client CRM
A centralized hub for tracking client milestones, action items, meeting summaries and growth metrics.
- Milestone tracking
- Auto meeting summaries
- Growth dashboards
Automated Onboarding
Effortless intake forms, agreement signing, assessments and automated reminder sequences.
- Intake & assessments
- E-sign agreements
- Smart reminder flows
Custom Branding Page
Deliver a sleek, premium experience under your own custom 1stCoach identity and portfolio.
- Your own 1stCoach handle
- Premium portfolio page
- White-label client portal
Tailored to your craft
Built for every kind of coach
One platform, configured for the way you coach. Find your niche below.
High-touch accountability for the C-suite
Discreet, confidential AI summaries and metric tracking that keeps senior leaders accountable between high-stakes sessions.
- ✓Confidential AI session summaries
- ✓C-suite commitment & metric tracking
- ✓Stakeholder-aligned action plans
3.4x
faster goal attainment
Reported by coaches using 1stCoach in this niche
Coaches, in their own words
Real coaches. Real freedom. Real growth.
"I doubled my client capacity while working 10 fewer hours a week. My AI twin handles between-session check-ins so I only step in where it matters."
Executive Coach · 14 yrs
"Onboarding went from a 3-day email saga to a 12-minute flow. Agreements, assessments, reminders — all automated. My retention jumped 58%."
Business Coach · Founder track
"Clients actually follow through now. The daily habit check-ins keep them engaged, and I get a clean summary before every session. Game changer."
Life Coach · ICF PCC
Transparent pricing
Pricing that scales with your practice
Start free for 14 days. No credit card. Cancel anytime.
Starter / Solo Coach
Essential tools for individual coaches scaling their first 10–20 clients.
- Up to 25 active clients
- Smart client CRM & milestones
- Automated onboarding & agreements
- Custom 1stCoach portfolio page
- Email & chat support
Pro Coach
Full AI Twin capabilities, custom branding and advanced analytics.
- Everything in Starter, plus:
- AI Coaching Twin (24/7 client support)
- Advanced analytics & growth dashboards
- Full custom branding & white-label
- Unlimited clients
- Priority support
Agency / Enterprise
Multi-coach teams, custom integrations and dedicated support.
- Everything in Pro, plus:
- Multi-coach team workspace
- Custom integrations & API access
- Dedicated success manager
- SSO & advanced security
- SLA & priority onboarding
Every plan includes your AI Coaching Twin trial — see it engage a real client in minutes.
Questions, answered
Everything you need to know
Your next chapter of coaching starts today
Claim your 1stCoach handle, deploy your AI twin, and give your clients 24/7 support — risk-free for 14 days. No credit card. Cancel anytime.
- Set up in under 10 minutes
- AI twin trained on your methodology
- Cancel anytime — your data stays yours